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Head of Marketing

Company: Intel corporation
Location: Santa Clara
Posted on: November 20, 2020

Job Description:

Job_Description As part of the Emerging Growth Incubation (EGI) Group, which is the start-up accelerator of Intel, Intel Geospatial () is a cloud geovisual data management platform featuring multisource 3D data and AI-powered analytics. From data gathered via satellites, manned aircraft, drones, cars and other devices, the platform supports advanced 3D visualization and a marketplace of AI powered analytics applications. As part of our aggressive growth, we are looking for our first marketing hire to join the team and drive all aspects from branding, messaging, product marketing, web and social strategy. We're looking for someone who combines this breadth of experience with the will to get his/her hands dirty to get things done and the ability to grow a team over time. You will collaborate with sales, product managers, engineering, and business operations as well as other cross Intel teams (including Global Marketing, Sales, and Technical Support) to ensure success, explain and leverage the vision. If you're passionate about building disruptive solutions and want to realize big things leveraging Intel's outreach, we want to hear from you! Job Responsibilities As_Part_Of_The_Intel_Geospatial_Team_You_Will_Drive_The_Marketing_Strategy_And Its_Execution_With_The_Following_Key_Strategic_Objectives * Develop plan to communicate Intel Geospatial thought leadership, unique positioning and differentiated features to our defined target audience * Define and execute strategy and plan for customer acquisition, conversion, retention & nurture methodologies to increase platform usage and revenue. * Grow the ecosystem: develop the communication to enable an ecosystem of partners * Rally the organization behind a unified, cohesive marketing execution plan * Contribute to the overall strategy and direction of the business * Working experience in driving digital marketing campaigns via marketing automation platforms. * Prior marketing exposure to online marketplace is a plus. * Proven ability to transition quickly into new businesses and/or product lines is a plus. * Prior exposure to Geospatial industry is a plus. Qualifications * Bachelor's Degree in Business, Marketing or in a related field. * MBA preferred. * 10+ years of product marketing experience * 5 years in cloud, B2B products/services, AI technologies. * 5 years each in brand building, PR, partner co-marketing, website launch and optimization, event marketing, social media. Inside this Business Group Emerging Growth Incubation (EGI) Group is responsible for creating an environment within Intel to generate new billion-dollar businesses leveraging Intel's competitive advantages. We focus on new business opportunities and identify, incubate and scale the next "big thing" for Intel. Posting Statement All qualified applicants will receive consideration for employment without regard to race, color, religion, religious creed, sex, national origin, ancestry, age, physical or mental disability, medical condition, genetic information, military and veteran status, marital status, pregnancy, gender, gender expression, gender identity, sexual orientation, or any other characteristic protected by local law, regulation, or ordinance. Position of Trust This role is a Position of Trust. Should you accept this position, you must consent to and pass an extended Background Investigation, which includes (subject to country law), extended education, SEC sanctions, and additional criminal and civil checks. For internals, this investigation may or may not be completed prior to starting the position. For additional questions, please contact your Recruiter.... Show moreShow less

Keywords: Intel corporation, Santa Clara , Head of Marketing, Advertising , Santa Clara, California

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