Marketing Associate - Eataly Silicon Valley

Company: Eataly
Location: Santa Clara
Posted on: May 10, 2022

Job Description:

Company Description

The world's largest artisanal Italian food and beverage marketplace is coming to the Bay Area! Eataly Silicon Valley will open in 2022 in the Westfield Valley Fair Mall. Eataly was founded in Italy in 2007 and has since expanded to more than 40 locations (and counting!) across the globe. Each Eataly is different, with its own character and own theme - but all with the same aim... for our guests to:

• EAT authentic Italian food at our restaurants, caf--s and to-go counters
• SHOP a selection of high-quality Italian, local and homemade products
• LEARN through our classes and our team's product knowledge
  
  Job Description
  
  The Marketing Associate oversees the activations, events, and social media accounts for an Eataly location. Reports to the Assistant Marketing Manager.
  
  • Oversees all store activations including demos, tastings, promotions, partner events, theme days, etc.: schedules; organizes; supervises; reports on success; suggests future improvements
  • Executes all ticketed events and buyouts throughout the store: plans and coordinates; supervises; analyzes success and provides feedback
  • Plans public classes and events at La Scuola: drafts descriptions; compiles instructor biographies; publishes registration pages online
  • Ensures the successful execution of all events at La Scuola, participating and supervising as needed
  • Collaborates actively with the entire store team to facilitate smooth communications and operations
  • Participates in offsite events and builds partnerships with local corporations, community organizations, and charities
  • Runs the store's social media accounts in accordance with corporate guidelines: creates copy and images; builds a weekly editorial strategy; does daily community management
  • Creates articles related to store happenings to publish in the dedicated section on the Eataly website
  • Performs other duties as required or assigned
    
    Qualifications
    
    • Bachelor's Degree in Business, Marketing, or a related field
    • 2+ years of experience in marketing/events in the food & beverage industry preferred
    • Excellent attention to detail
    • Outstanding communication and negotiation skills
    • Effective relationship-building skills
    • Ability to problem-solve and be flexible within a fast-paced, dynamic, operational environment
    • Proficiency in Microsoft Office (Outlook, Excel, Word, PowerPoint)
      
      Job Requirements
      
      • Availability to work a flexible schedule, including nights and weekends
      • Ability to stand and be mobile for periods up to 8 hours in a high-volume environment
        
        Additional Information
        
        COMPENSATION PACKAGE:
        
        • Competitive salary
        • Eligibility for annual bonus
          
          BENEFITS:
          
          • Medical, Dental, Vision Insurance
          • Paid time off (2 weeks)
          • 401K program with company match
          • Access to various insurance types and health resources
            
            REASONABLE WORKING HOURS:
            
            • No late nights
            • 2 days off per week (often consecutive)
            • Company-paid parental leave
              
              GREAT PERKS:
              
              • 20% discount on groceries and in restaurants
              • Free parking for full-time positions
              • Complimentary daily staff meals with a rotating offer every day
              • Eligibility for employee referral bonuses
                
                CONTINUOUS LEARNING AND GROWTH:
                
                • Work with the highest quality Italian and local products
                • Staff classes
                • Possibility to grow at Eataly locations across North America (Boston, Chicago, Dallas, Las Vegas, Los Angeles, New York, Silicon Valley, Toronto, and more to come!)
                  

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