Account-Based Marketing Manager
Company: VirtualVocations
Location: Santa Clara
Posted on: September 19, 2024
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Job Description:
A company is looking for an Account-Based Marketing Manager to
build and execute account-specific marketing programs.
Key Responsibilities
Design and execute 1:1 and 1:few ABM programs aligned with sales
goals
Define buyer personas and craft targeted messages addressing their
challenges
Monitor key performance indicators for ABM programs and ensure
continuous improvement
Required Qualifications
5+ years of experience in ABM/Field Marketing in a B2B
environment
Proven track record of managing integrated B2B marketing
campaigns
Familiarity with the technology sales cycle and marketing
communication strategies
Excellent project management skills
Strong team player with the ability to build relationships with
stakeholders
Keywords: VirtualVocations, Santa Clara , Account-Based Marketing Manager, Advertising , Santa Clara, California
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