Product Manager / Senior Product Manager - Cytogenetics

Company: Agilent
Location: Santa Clara
Posted on: May 11, 2022

Job Description:

Agilent inspires and supports discoveries that advance the quality of life. We provide life science, diagnostic and applied market laboratories worldwide with instruments, services, consumables, applications and expertise. Agilent enables customers to gain the answers and insights they seek -- so they can do what they do best: improve the world around us. Information about Agilent is available at www.agilent.com. Agilent's Diagnostics & Genomics Division has a history of developing high-quality, vibrant, and profitable product offerings. We are looking for a Product Manager / Senior Product Manager to join our high-performance Microarray Team! The Product Manager in this role will be responsible for managing our market-leading CGH product portfolio with a focus on development and execution of strategies to continue to grow Agilent's successful microarray business in the clinical cytogenetics market space. -Key Responsibilities:

• Strategically evaluate new product opportunities and identify alignments with other Agilent portfolios such as NGS.
• Develop and implement portfolio product marketing strategies to achieve stated revenue, profitability and market share objectives.
• Determine regulatory path forward in worldwide geographies for new and existing IVDs
• Develop novel product launch strategies and implement launch plans.
• Define pricing strategy, product positioning and configuration to ensure the best possible performance versus business goals.
• Set product-pricing strategies including discount structures, and lead those strategies in conjunction with market dynamics and target markets.
• Collaborate with cross-functional partners from other Agilent groups including marketing from other business units, R&D, manufacturing, and sales.
• Work with KOLs to drive market penetration in specific application areas including cancer, prenatal, postnatal, and PGT.
• Work with the Launch Excellence Team to develop programs and collateral material for New Product Introductions and for on-market products.
• Define training and content requirements for products and programs.
• Drive the product/marketing message through all communication channels.
• Participate in key sales situations for the product. -

Keywords: Agilent, Santa Clara , Product Manager / Senior Product Manager - Cytogenetics, Executive , Santa Clara, California