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Sr Product Marketing Manager, Data Security

Company: Palo Alto Networks, Inc.
Location: Santa Clara
Posted on: August 5, 2022

Job Description:

Recruiter: Phyllis Metzger Hiring Manager: Navneet Singh Our Mission At Palo Alto Networks - everything starts and ends with our mission: Being the cybersecurity partner of choice, protecting our digital way of life. We have the vision of a world where each day is safer and more secure than the one before. These aren't easy goals to accomplish - but we're not here for easy. We're here for better. We are a company built on the foundation of challenging and disrupting the way things are done, and we're looking for innovators who are as committed to shaping the future of cybersecurity as we are. Disruption is at the core of our technology and on our way of work to meet the needs of our employees now and in the future through FLEXWORK, our approach to how we work. We're changing the nature of work from benefits to learning, location to leadership, we've rethought and recreated every aspect of the employee experience at Palo Alto Networks. And because it FLEXes around each individual employee based on their individual choices, employees are empowered to push boundaries and help us all evolve, together. Your Career Palo Alto Networks occupies the #1 position by market share in the network security market. As part of network security, we are committed to safeguard our customers' data, wherever it is located. We secure sensitive data on the network, and with the explosive growth of SaaS applications, in the cloud as well. As a Sr Product Marketing Manager, Data Security, you will work closely with Product Management, Go-To-Market, Sales and Marketing stakeholders to create, implement and execute the product marketing strategy for Data Security, which includes Enterprise DLP (data loss prevention) and SaaS Security available on our Firewalls as well as on our Prisma SASE (secure access service edge) offering. You will have the opportunity to drive all aspects of market awareness, thought leadership and demand generation efforts. Your Impact

  • Build differentiated, value-based messages that connect customer pain points with product-led solutions to resonate with target personas
  • Work with Product Management to identify key market problems and help position our products appropriately
  • Lead the creation of marketing initiatives with Global Campaigns and Field Marketing to execute on go-to-market objectives
  • Lead the creation of strong marketing content to support all stages of the marketing funnel - from demand generation to conversion into sales qualified leads
  • Present at internal and external events, highlighting how we offer differentiated network security for private cloud and public cloud environments
  • Identify key metrics to track Data Security business key performance indicators and drive regular communication on progress to our cross-functional stakeholders
  • Work with technology and channel partners to do joint marketing of Data Security
  • Partner with the broader marketing team to amplify our message, provide customer education, and generate demand
  • Track the network security market and competitive landscape, in collaboration with product, marketing, and sales leadership
    • Lead sales enablement activities, both for Palo Alto Networks sellers and Partners
      • Identify the tools or capabilities needed to increase sales and channel impact and performance
      • Be a subject matter expert and a go-to resource for the sales field as they position our Data Security capabilities Your Experience
        • 5+ years of product marketing experience is required
        • Outstanding verbal and written communication skills
        • Comfortable with creating and delivering presentations in a range of environments, from industry conferences to customer briefings
        • Experience with information/cyber security products
        • Deep understanding of customers' needs and market dynamics, preferably in the cybersecurity industry
        • Demonstrated product marketing abilities that propel adoption and market momentum; a desire to bring innovative tech products to market
        • Bachelor's degree required, MBA is desirable The Team Being in marketing at Palo Alto Networks means that you will be in the midst of the changes impacting our cybersecurity industry, helping our internal teams, customers, and partners address the ever-changing threats we all face daily. Making, doing, building, and rebuilding, leading initiatives that have never been done before. We solve real problems with new ideas, striving tirelessly for simplicity. We are disruptors; we challenge entrenched beliefs and look to the future of what's possible. We like our work to answer big questions and drive the business ahead. How do we enable more productivity and strengthen our ability to scale? How do we fuel our culture of learning, experimentation, trust, and continuous improvement? And how do we show up and collaborate with one another every day in ways that invite us to do our best work? Disruption is at the core of FLEXWORK, our approach to how we work. We're changing its nature from benefits to learning, location to leadership, we've rethought and recreated every aspect of the employee experience at Palo Alto Networks. And because it FLEXes around each individual employee based on their individual choices, employees are empowered to push boundaries and help us all evolve, together. We firmly believe that diversity strengthens our ideas and the way we work. It's simple: we can't accomplish our mission without diverse teams innovating together, and for that we need you to be your true, whole self at work. Our Commitment We're trailblazers that dream big, take risks, and challenge cybersecurity's status quo. It's simple: we can't accomplish our mission without diverse teams innovating, together. Palo Alto Networks is evolving and changing the nature of work to meet the needs of our employees now and in the future through FLEXWORK, our approach to how we work. From benefits to learning, location to leadership, we've rethought and recreated every aspect of the employee experience at Palo Alto Networks. And because it FLEXes around each individual employee based on their individual choices, employees are empowered to push boundaries and help us all evolve, together. We are committed to providing reasonable accommodations for all qualified individuals with a disability. If you require assistance or accommodation due to a disability or special need, please contact us at accommodations@paloaltonetworks.com. Palo Alto Networks is an equal opportunity employer. We celebrate diversity in our workplace, and all qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or other legally protected characteristics. Covid-19 Vaccination Information for Palo Alto Networks Jobs
          • Vaccine requirements and disclosure obligations vary by country.
          • Unless applicable law requires otherwise, you must be vaccinated for COVID or qualify for a reasonable accommodation if:
            • The job requires accessing a company worksite
            • The job requires in-person customer contact and the customer has implemented such requirements
            • You choose to access a Palo Alto Networks worksite
            • If you have questions about the vaccine requirements of this particular position based on your location or job requirements, please inquire with the recruiter.

Keywords: Palo Alto Networks, Inc., Santa Clara , Sr Product Marketing Manager, Data Security, Executive , Santa Clara, California

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