SantaClaraRecruiter Since 2001
the smart solution for Santa Clara jobs

JR0158251 - Competitive Program Manager and Positioning Specialist

Company: Altera
Location: Santa Clara
Posted on: May 3, 2021

Job Description:

Job ID: JR0158251 Job Category: Marketing Primary Location: Santa Clara, CA US Other Locations: US, Arizona, Phoenix;US, Oregon, Hillsboro;Virtual US and CanadaJob Type: Experienced Hire Competitive Program Manager and Positioning Specialist Job DescriptionJust as laptops are more essential than ever, the hardware landscape has never been so competitive. New innovations from platformation to 5G are advancing daily and headlines continue to swirl about what the future of computing will hold, as well as who will lead it. If you know more about how to spec out a laptop than the Best Buy salesperson... if Techmeme, Twitter and Reddit are the first apps you check with your morning coffee. if you appreciate good advertising and clever copywriting that crosses your path... this is the job for you.As a program manager and positioning specialist in the new competitive arm of global client marketing you will build a new, nimble marketing program that helps the world see Intel's brand, ecosystem strength and broad portfolio in a bolder light. You'll have the opportunity to manage an agency on behalf of Intel, feeding them strategic direction and messaging guidance to produce a steady stream of high-quality digital and social content on a quarterly basis, including earned tactics depending on the goal.You'll also partner with smart technical minds to turn data and trending social conversations into advantages for Intel by writing competitive positioning for other internal teams that span industry, end-user and retail marketing around the world.This job is 60 percent program/agency management and 40 percent positioning. At the highest level, it's about finding good stories, shaping them and bringing them to life through content. And within the new competitive marketing team charter, this job is also anchored in influencing and equipping other teams across the organization with the proof points and assets they need to drive greater differentiation across everything we bring to market.A successful candidate will demonstrate:Hardware knowledge and passion for the technology landscapeStrategic thinker with integrated view of the modern marketing mixAbility to synthesize deep technical details and inputs from many stakeholdersContent development experience from briefings and creative reviews to publishingFamiliarity with paid media execution in relation to content and needed coordinationEarly adopter of new technologyCreative, self-starter who naturally drives and shapes things independentlyThrives in fast-paced work environments with strong prioritization instinctsWriter at heart who can map tech specs to external trends and compelling benefitsDesire to manage an agency from client side-tracking utilization, deadlines and outputQualificationsYou must possess the below minimum qualifications to be initially considered for this position. This Position is not eligible for Intel immigration sponsorshipMinimum Qualifications:5+ years of agency experience in advertising and/or PR fieldsBachelor's degree in Marketing or CommunicationsInside this Business GroupIntel's Sales and Marketing (SMG) organization works with global customers and partners to solve critical business problems with Intel based technology solutions. SMG works across business units to amplify the customers voice and deliver solutions that accelerate their business. Our teams work across the entire sales cycle, pushing ingredient products to our 'billings ' customers while also pulling end solutions through to 'consumption '. We work across numerous industries, including retail, enterprise and government, cloud services and healthcare as examples. The operations team focuses on forecasting, driving alignment with factory production and delivering efficiency tools and our marketing capability drives demand and localized marketing in locations around the globe. Our sales force navigates a complex partner and customer ecosystem while shaping product roadmaps, driving value for our customers, and collaborating to harness emerging technology trends to deliver comprehensive solutions.Other LocationsUS, Arizona, Phoenix;US, Oregon, Hillsboro;Virtual US and CanadaPosting StatementAll qualified applicants will receive consideration for employment without regard to race, color, religion, religious creed, sex, national origin, ancestry, age, physical or mental disability, medical condition, genetic information, military and veteran status, marital status, pregnancy, gender, gender expression, gender identity, sexual orientation, or any other characteristic protected by local law, regulation, or ordinance. USExperienced HireJR0158251Santa Clara

Keywords: Altera, Santa Clara , JR0158251 - Competitive Program Manager and Positioning Specialist, Other , Santa Clara, California

Click here to apply!

Didn't find what you're looking for? Search again!

I'm looking for
in category
within


Log In or Create An Account

Get the latest California jobs by following @recnetCA on Twitter!

Santa Clara RSS job feeds